Insyde Market™ Adds Paid Android™ Application Support for Netbook and Other Large Screen Devices

New Revenue Opportunities Opened for Android Application Developers

COMPUTEX TAIPEI, TAIWAN, JUNE 2, 2010 - Insyde Market, Inc., a wholly-owned subsidiary of Insyde Software (GTSM: 6231), today announced that it is supporting paid-for applications, giving thousands of Google Android application developers a new revenue source.

Insyde Market originally launched in Q4, 2009 only supporting free applications. Many popular free Android applications were immediately added, with apps in categories ranging from Games and Social Networking to Productivity and Education. The Market provided Android-netbook users around the world the opportunity to enhance productivity, add new lifestyle applications and increase their enjoyment of using Android on their netbook computers.

With the introduction of paid apps, Android-netbook users will now have access to premium applications previously only available on smartphones, and Android developers can now expand their market and revenue opportunities by offering these applications for sale. Industry standard practices for revenue sharing and payments to developers will be leveraged by Insyde Market.

“Launching Insyde Market last year was merely the first step in providing non-handset Android users the same luxury of a software market that millions of Android handset users enjoy,” said Jeremy Wang, CEO of Insyde Software. “With the addition of paid application support to Insyde Market, we have achieved another step toward enabling the instant, connected, and limitless experience of Android users on netbooks,” added Wang.

Android application developers are encouraged to join the growing Insyde Market developer community by registering at developer.insydemarket.com and uploading their applications. Developers that join Insyde Market can reap valuable benefits including:

• Expanded market opportunity

• Increased revenue

• Leveraging Android phone application development for netbooks & other non-handset devices

• Gaining additional industry recognition and awareness

In addition to offering paid applications, Insyde Market has introduced a series of new tools for developers to facilitate the porting and testing of Android applications from handsets to netbooks. Available at www.insydemarket.com, these free tools will allow developers to replicate an Android-netbook environment for development as well as assisting developers in testing their applications for netbook compatibility.

 

About Insyde Market, Inc.

 

Insyde Market is a subsidiary of Insyde Software, a company recognized in the PC industry as a global leader in providing firmware technologies, enabling PC platform solutions, and world-class engineering services. Headquartered in Taipei, Taiwan with US headquarters in Westborough, MA, the company’s customers include the world’s leading computer ODMs and OEMs.

 

 

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